Is there an option to send alerts based on an individual employee?

The email and SMS Alerts are sent on all feedback and reviews that some in. There is not a filter, other than the reporting tab in the software to break down the alerts to an employee level. However, you may put as many email addresses on the alerts as needed.

One option would be to set up a Gmail account for the alerts and use the filter feature based on the employee name to forward the appropriate feedback to each employee